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Contact

ed (at) extracogent (dot) com
412.512.8354
Ed is available for freelance work.

Awards & Recognition

Ed's work has been featured in various design magazines and popular blogs. His awards include:

+ 2008 Interactive Media Awards, Best In Class Award for Nonprofit
+ 2008 Practical Web Design Magazine, Showcase Gallery
+ 2008 Webby Awards Official Honoree
+ 2007 STEP Inside Design Magazine, Best of Web
+ 2007 DynamicGraphics Magazine, RE:Design Winner

Skills

Expert in Photoshop, Illustrator, Freehand, AfterAffects, Premiere, DHTML, CSS and SEO. Proficient in JavaScript, AJAX, XML, PHP and MySQL.
Ed has carried complex web projects from concept to completion and has been in too many client presentations to count.

About ExtraCogent

ExtraCogent is the portfolio of Edward Shin, an interactive designer and developer in Pittsburgh, PA.

Ed is a visual thinker with a penchant for user interfaces and data visualization. When not improving web apps, Ed tackles graphic design and branding projects. If you're not careful, you'll get him started about how horrible the interfaces are in most interactive devices.

Ed earned his B.S. in Computational Biology from Carnegie Mellon University where he spent more time agonizing over the aesthetics of his lab reports than the contents within.

Experience & Client List

Ed brings over 8 years of experience doing interactive design and development at top design agencies. His client list includes American Eagle Outfitters, Pennsylvania Dept. of Tourism, Harvard Univ, Carnegie Mellon Univ, and Phipps Conservatory.

Phipps Conservatory Web Site

The world class botanical conservatory needed a redesign of their Web site to match their brand and to share their green gardening expert knowledge with the outside world.

Miller Welding Web Site

Miller Welding was on top of their game and needed a Web site to match. Shortly after launch, Miller secured several major contracts that they were unable to in the past.

Oberg Industries Web Site

Oberg is the kind of company where nanometers can literally make or break a product. Their new Web site steps you into their sterile lab and showcases their capabilities.

Cornell Engineering Timeline

The Cornell Engineering department redesigned their website and wanted a dynamic interactive timeline to feature their rich history.

Duquesne Sustainable MBA Web Site

This was a design pitch for the Duquense University MBA Sustainability program.

College Prowler Web Site

The popular college review resource CollegeProwler went online. Designed the whole site, including the hand drawn character illustrations.

Visit PA Interactive Maps

These interactive flash maps were designed to help visitors in Philadelphia and Pittsburgh identity restaurants, lodging, and other attractions.

Pittsburgh 2050 App

This was a proposed redesign of a simple web app that allowed users to enter their vision for Pittsburgh. Submissions can be read by zipcode location, topic, etc.

Ennect Web Site

Marketing site for the Web marketing application Ennect.

Personal Illustration Project

Redesigning a classic... John Coltrane's "A Love Supreme" album cover. The original cover is on the left.

Pittsburgh 2050 Posters

A set of posters were created to set a vision for Pittsburgh in the year 2050. This was done in light of Pittsburgh's 250th anniversary. Many of the future concerns in Pittsburgh deal with issues surrounding sustainability and green practices.

Logo Exploration

These are some logos that didn't make the cut. They are mostly bad ideas but I figure they look interesting enough to show anyway.

Pittsburgh Metro Map

Here's the deal, Pittsburgh doesn't really have a comprehensive subway system. This is a completely fictional piece of work using real townships in Pittburgh. It's a concept piece for the Pittsburgh 2050 project.

Infographics

A collection of infographics done for various blogs and company presentations.

Important Meeting Notes

These are some miscellaneous sketches done on my pad during banal meetings times. Not quite sure what I was thinking.

ExtraCogent Process

Some of my design processes captured on paper. Design is only as good as the information architecture and user experience.

© 2009 ExtraCogent, LLC